овыраш (-ем)
{verb II} [Generate paradigm] 1. to charm, to fascinate, to captivate
♦ поян качым овыраш (-ем) {verb II} to charm a rich young man
2. to influence, to have an influence, to affect
♢ ватыже марийжылан овыра {sentence} the wife has an influence on her husband
--"PARENT"--> овыр [1]